Geeky Bob

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Ranger Up - A Sad Tale of Customer Service Failures

As a veteran, I love Ranger Up's products. Sometimes their products make me laugh, while at other times their products make me proud of my time in the service. In fact, I wear at least one of Ranger Up's t-shirts every week. But my love for that company was seriously damaged when they completely failed again and again to fulfill a very basic order. To better understand what I mean, here are the details:

I placed an order near the end of November for three products that I wanted to give as Christmas presents to my son-in-law, who is a fellow veteran. Two weeks later, I received only one of the products, even though Ranger Up's website and email notifications claimed that the order had been fulfilled. I understand that mistakes happen, especially around the holidays, and I wasn't concerned because there was still plenty of time to rectify the situation. To that end, I tried using the contact form on Ranger Up's website, then I tried using the web-based chat on their website, then I tried sending emails to their customer service address, and I left a couple voice mail messages at their customer service telephone number. I heard nothing from all of these attempts. Once again, I understand that the holiday season is busier than normal, but still - I heard not the slightest peep from Ranger Up.

After several days of hearing nothing, I followed a friend's suggestion and I reached out to Ranger Up's Facebook account. To my amazement, I heard back in a few hours, whereupon I was informed that I needed to allow 2-3 business days for follow ups from Ranger Up's staff due to the holiday volume. (I had already done that, of course.) But I was assured that someone named "Regina" would follow up with me that day to get everything squared away.

But I heard nothing more that day. Nor the next day.

As I mentioned before, the missing items were meant to be Christmas gifts, and by that time it was already a few days away from Christmas. With that in mind, I reached out to Ranger Up's Facebook account again, and I informed them that I had already waited longer than their requisite 2-3 business days, yet I still had not heard anything from them - despite assurances that I would hear from them on the same day that I had contacted them through Facebook. I pointed out that in order to receive the rest of my order in time for Christmas, Ranger Up would have have to ship my remaining items by 2-day mail. The following day I received an apology for my order "falling through the cracks," and I was assured that Ranger Up would ship the rest of my original order via FedEx, and Ranger Up would cover the additional shipping costs. (Just to be safe, I bought my son-in-law a couple extra gifts.)

A day passed, then two, then three... and eventually Christmas arrived - but still I had received nothing from Ranger Up. On the day after Christmas, I received an email that my order was finally on its way. By this point, I didn't hold my breath.

I'll spare you the additional details and cut to the chase - the remaining items from my order arrived today. FIVE. DAYS. AFTER. CHRISTMAS. More than a week after I was assured that my order would arrive in time for Christmas, more than two weeks after I first contacted Ranger Up to let them know that there was a problem, and more than a month after I placed the original order, which for any other company would have been plenty of time for the holidays.

At the end of the day, I'm a realist; I completely understand that things go wrong. And I'm patient; I do not call companies and scream at people who are trying to do their jobs. And in the grander scheme of life, missing a couple gifts for the holidays is a really small thing; I have my health, I have a wonderful wife, I have great kids, and I have cute grandkids.

But all that being said, Ranger Up failed. Big time. Again. And again. And again.

On Ranger Up's contact page, they proudly proclaim the following:

"From August 26th to 5 January 2016, Ranger Up used a third-party partner for customer service and fulfillment. During that period of time many orders did not get fulfilled and many customers were ignored. Those days are over. We will get back to you within 1-2 business days, and we will remedy all issues to your satisfaction. We learned the valuable lesson that no one cares about our customers as much as we do and we look forward to being us again in 2017."

From my perspective, it seems as if nothing has changed; my order was not fulfilled, I was clearly ignored, I did not hear from Ranger Up within 1-2 business days, and they certainly did not remedy any issues to my satisfaction.

Ranger Up's website also proudly proclaims the following: "Founded by veterans with an ethos forged by service." I'm not sure how things work in the military now, but in my day a soldier who demonstrated that level of failure again and again would have had his butt kicked over and over until he learned how to do his job.

Posted: Dec 30 2019, 21:28 by Bob | Comments (0)
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